Pivoting to Monetize Mobile Hyperlocal Social Gamification by Going Viral

Session Type: 
Plenary Session
Presenter(s): 
Schuyler Erle, SimpleGeo

In the fast-paced, highly networked era of Web 2.0, continued refinement of prosumer interest must be driven by a detailed reification of the hyperlocal context in which intermediary mobile applications are framed. By applying social gamification techniques, we'll theorize a hybrid, multidisciplinary approach that, at the end of the day, reimagines the role of the enterprise in deconstructing the everyday experiences of the end-user in real time. As the entropy of contemporary B2C engagement techniques progressively trend towards unity, the necessity of interactively re-situating user asks to pivot the onboarding process by going viral will become increasingly clear.

Schedule info

Room: 
Century
Room: 
Denver
Room: 
Silver
Room: 
Spruce
Room: 
Tower Court A
Room: 
Tower Court B
Room: 
Tower Court C
Room: 
Tower Court D
Room: 
Windows